What Personal Information About Customers Does EcuaFresh Collect?
We collect your personal information in order to provide and continually improve our products and services.
Here are the types of personal information we collect:
• Information You Give Us: We receive and store any information you provide in relation to EcuaFresh Services.You can choose not to provide certain information, but then you might not be able to take advantage of many of our EcuaFresh Services.
• Automatic Information: We automatically collect and store certain types of information about your use of EcuaFresh Services, including information about your interaction with products, content, and services available through EcuaFresh Services. Like many websites, we use “cookies” and other unique identifiers, and we obtain certain types of information when your web browser or device accesses EcuaFresh Services and other content served by or on behalf of EcuaFresh on other websites. Our physical stores may use cameras, computer vision, sensors, and other technology to gather information about your activity in the store, such as the products and services you interact with.
• Information from Other Sources: We might receive information about you from other sources, such as updated delivery and address information from our carriers, which we use to correct our records and deliver your next purchase more easily.
For What Purposes Does EcuaFresh Use Your Personal Information?
We use your personal information to operate, provide, develop, and improve the products and services that we offer our customers. These purposes include:
• Purchase and delivery of products and services. We use your personal information to take and handle orders, deliver products and services, process payments, and communicate with you about orders, products and services, and promotional offers.
• Provide, troubleshoot, and improve EcuaFresh Services. We use your personal information to provide functionality, analyze performance, fix errors, and improve the usability and effectiveness of the EcuaFresh Services.
• Recommendations and personalization. We use your personal information to recommend features, products, and services that might be of interest to you, identify your preferences, and personalize your experience with EcuaFresh Services.
• Provide voice, image and camera services. When you use our voice, image and camera services, we use your voice input, images, videos, and other personal information to respond to your requests, provide the requested service to you, and improve our services. For more information about Alexa voice services.
• Comply with legal obligations. In certain cases, we collect and use your personal information to comply with laws. For instance, we collect from sellers information regarding place of establishment and bank account information for identity verification and other purposes.
• Communicate with you. We use your personal information to communicate with you in relation to EcuaFresh Services via different channels (e.g., by phone, email, chat).
• Advertising. We use your personal information to display interest-based ads for features, products, and services that might be of interest to you. We do not use information that personally identifies you to display interest-based ads.
• Fraud Prevention and Credit Risks. We use personal information to prevent and detect fraud and abuse in order to protect the security of our customers, EcuaFresh, and others. We may also use scoring methods to assess and manage credit risks.
What About Cookies and Other Identifiers?
To enable our systems to recognize your browser or device and to provide and improve EcuaFresh Services, we use cookies and other identifiers. For more information about cookies and how we use them
How Secure Is Information About Me?
We design our systems with your security and privacy in mind.
• We work to protect the security of your personal information during transmission by using encryption protocols and software.
• We follow the Payment Card Industry Data Security Standard (PCI DSS) when handling credit card data.
• We maintain physical, electronic, and procedural safeguards in connection with the collection, storage, and disclosure of customer personal information. Our security procedures mean that we may ask to verify your identity before we disclose personal information to you.
• Our devices offer security features to protect them against unauthorized access and loss of data. You can control these features and configure them based on your needs.
• It is important for you to protect against unauthorized access to your password and to your computers, devices, and applications. We recommend using a unique password for your EcuaFresh account that is not used for other online accounts. Be sure to sign off when finished using a shared computer.
What About Advertising?
• Third-Party Advertisers and Links to Other Websites: EcuaFresh Services may include third-party advertising and links to other websites and apps. Third-party advertising partners may collect information about you when you interact with their content, advertising, and services. For more information about third-party advertising at EcuaFresh, including interest-based ads
• Use of Third-Party Advertising Services: We provide ad companies with information that allows them to serve you with more useful and relevant EcuaFresh ads and to measure their effectiveness. We never share your name or other information that directly identifies you when we do this. Instead, we use an advertising identifier like a cookie, a device identifier, or a code derived from applying irreversible cryptography to other information like an email address. For example, if you have already downloaded one of our apps, we will share your advertising identifier and data about that event so that you will not be served an ad to download the app again. While we do not share your specific shopping actions like purchases, product views, or searches with ad companies, we may share an advertising identifier and an estimate of the value of the ads they show you on our behalf so they can serve you with more effective EcuaFresh ads.
